Some thoughts on Coronavirus and live entertainment

We produce events and provide live entertainment for groups of all sizes. The health and safety of our patrons, artists, and technical crew is our top priority. Freshwater Events will continue to monitor and evaluate planned events and follow recommended guidelines from state health experts. This may include cancelling or postponing large events. Your understanding and grace are greatly appreciated.

COVID-19 | Cancellations will be noted on our "Upcoming" events calendar


CANCELLED |Traverse Bay Children's Advocacy Center 10th-Year Celebration

May 2 | Door at 6:30pm | Featuring Live Music by Grupo Ayé | Hopefully this wonderful event will be rescheduled 

Grupo Ayé is a high energy nine-piece Latin orchestra sure to please with a mixture of Cuban Timba, Salsa, Bachata,  Merengué and Latin Jazz.

Mark your calendars. This will be an experience you won't want to miss, and you get to help a great organization.

Below, please enjoy a video featured on PBS.

Insuring your event

There are two types: liability insurance and cancellation insurance.

Liability insurance covers property damage to the event site and bodily injuries to attendees. “If one of your guests slips and falls on the dance floor, liability insurance will cover their medical bills up to the limits specified on your policy.”

A Cause for Paws | 8-December 2019

Proudly hosted by: the Musician Relief Fund, Freshwater Events, and The Workshop Brewing Company

Join us for an awesome musical jam session (multiple bands) hosted by the Musician Relief Fund, Freshwater Events, and The Workshop Brewing Company. We are collaborating in a FUNdraiser to benefit the Cherryland Humane Society and AC Paws. FREE to attend.

The Workshop Brewing Company | December 8 | 2-5pm
221 Garland St, Warehouse District, Traverse City, Michigan 49684

We are Hiring

Are you seeking part-time work and extra income?


We have a need for church sound people. This is a paying gig on Sunday mornings. We will train you as long as you have a basic knowledge of how sound systems work, especially digital mixing boards.

We have an immediate need for an Audiovisual Technology Installer
You must own your own tools and drive your own vehicle. Installations are contracted and supervised by our Freshwater Audio | and technical services department. Pay range $20 - $30 per hour.