It is our pleasure to assist venues when it comes to managing your artist bookings and appearances. Our services include reviewing artists, marketing your shows, graphic design, poster/leaflet distribution, website management, street team, social networking, negotiating artist fees, and balancing the desires of the artists you hire, and the real world needs of your venue.

Effective Artist Managers today involves a lot more than simply booking gigs. We endeavor to improve brand equity to create direct revenue streams, as well as strategic partnerships, creating visibility (increasing brand equity) and income.

The name of the game is "Business Development," an area where many performers are completely unprepared. We have over thirty years of brand marketing experience under our belt. We'd love your consideration, and an opportunity to represent your band.

January 31 (Thursday) from 5pm - 8pm | Freshwater Events and community partners are hosting a Pizza Party for Active Duty Coast Guard and their families (including children) in Traverse City.

Traverse City is officially a "Coast Guard City" and are honored to share our community with Coast Guard families and lend a hand to support one another as Traverse City has always done in difficult times and disasters.

Thank you Traverse City for supporting the USCG. We raised enough to take care of the families at the Traverse City Air Station

Grand Traverse County, Michigan --Freshwater Events and VFW Cherryland Post 2780 are teaming up to produce a fundraising event to benefit the families of the Traverse City Coast Guard station.

All year long we are so deeply blessed to have a Coast Guard able and ready 24/7 to rescue us from our folly and emergency situations.

Door at 4pm | Band at 5pm | Choir at 7pm | FREE

There is always a soft spot in our heart for young people moving in-the-spirit of sacred music.

Door 8pm | Tickets $12 ($15 at the door)

Please join us for an intimate evening of great music with Luke Winslow King. Luke will perform material from his new album Blue Mesa, along with many other favorites. Located next to the Filling Station Microbrewery, The Way Station Theater, provides the perfect setting to enjoy the masterful song craft of this treasured local artist.

Present your ticket before or after the show and receive $1 off pints at the Filling Station (day of concert only)!

Door at 6pm | Concert at 7pm

The Bihlman Bros

Born and raised in the shadow of Chicago’s Sears Tower, The Bihlman Bros. are Emmy Award winning songwriters/composers and graduates of Musicians Institute in Hollywood. They have backed, recorded, or appeared with Trey Anastasio (Phish), Ted Nugent, BB king, ZZ Top, Pink, Ray Charles, Dido, dUg Pinnick (King’s X), Hank Williams Jr., Buddy Guy, Kenny Olson (Kid Rock), John Echols (Love), Pat Traverse, Johnny Lang, Alterbridge, Robert Bradley, and legendary Chicago blues man Son Seals.

Boyne City -- Please join us for an intimate concert featuring Peter Asher, prolific music producer, performer, and three time Grammy Award winner, along with Jeremy Clyde, accomplished actor and musician, both from the UK, perform at the Freshwater Gallery and Concert Venue in Boyne City, Live for an evening of enchanting music that has spanned across both of their brilliant careers. 

New York City -- One of our favorite bands to work with are The Bohemians featuring Dawn Campbell from Traverse City.

We congratulate them on their upcoming performance in New York City's Times Square on the rooftop of the Atelier as featured artists at a fabulous party, wrapping up yet another successful "Fashion Week" extravaganza.

For complete details click here http://nyfw.com

Sat, October 13, 2018 @ 05:00 PM — 10:00 PM

Crowned “Detroit’s Queen of the Blues” in 2015, Thornetta Davis a multi-talented International Singer and Songwriter from Detroit MI, USA is the Winner of over 30 Detroit Music Awards, including sweeping the 2017 and 2018 DMA’S. Thornetta has been exciting and wowing audiences all over the world. Her voice is strong, commanding, melodic and smooth. She tells her stories with incredible delivery and leaves her audiences wanting more. Backed by her great band of Detroit Musicians.