Artist/Band Management

Effective Artist Managers today involves a lot more than simply booking gigs. We endeavor to improve brand equity to create direct revenue streams, as well as strategic partnerships, creating visibility (increasing brand equity) and income.

The name of the game is "Business Development," an area where many performers are completely unprepared. We have over thirty years of brand marketing experience under our belt. We'd love your consideration, and an opportunity to represent your band.

31 January | Coast Guard Pizza Party

January 31 (Thursday) from 5pm - 8pm | Freshwater Events and community partners are hosting a Pizza Party for Active Duty Coast Guard and their families (including children) in Traverse City.

Traverse City is officially a "Coast Guard City" and are honored to share our community with Coast Guard families and lend a hand to support one another as Traverse City has always done in difficult times and disasters.

12 January | Government Shutdown Coast Guard Fundraiser | Live Entertainment

Thank you Traverse City for supporting the USCG. We raised enough to take care of the families at the Traverse City Air Station

Grand Traverse County, Michigan --Freshwater Events and VFW Cherryland Post 2780 are teaming up to produce a fundraising event to benefit the families of the Traverse City Coast Guard station.

All year long we are so deeply blessed to have a Coast Guard able and ready 24/7 to rescue us from our folly and emergency situations.

28 December | Luke Winslow King

Door 8pm | Tickets $12 ($15 at the door)

Please join us for an intimate evening of great music with Luke Winslow King. Luke will perform material from his new album Blue Mesa, along with many other favorites. Located next to the Filling Station Microbrewery, The Way Station Theater, provides the perfect setting to enjoy the masterful song craft of this treasured local artist.

Present your ticket before or after the show and receive $1 off pints at the Filling Station (day of concert only)!

24 November | Bihlman Brothers & Larry McCray in Concert

Door at 6pm | Concert at 7pm

The Bihlman Bros

Born and raised in the shadow of Chicago’s Sears Tower, The Bihlman Bros. are Emmy Award winning songwriters/composers and graduates of Musicians Institute in Hollywood. They have backed, recorded, or appeared with Trey Anastasio (Phish), Ted Nugent, BB king, ZZ Top, Pink, Ray Charles, Dido, dUg Pinnick (King’s X), Hank Williams Jr., Buddy Guy, Kenny Olson (Kid Rock), John Echols (Love), Pat Traverse, Johnny Lang, Alterbridge, Robert Bradley, and legendary Chicago blues man Son Seals.

14 September | Dawn Campbell and the Bohemians in Times Square

New York City -- One of our favorite bands to work with are The Bohemians featuring Dawn Campbell from Traverse City.

We congratulate them on their upcoming performance in New York City's Times Square on the rooftop of the Atelier as featured artists at a fabulous party, wrapping up yet another successful "Fashion Week" extravaganza.

For complete details click here

13 October | Thornetta Davis (Queen of the Blues)

Sat, October 13, 2018 @ 05:00 PM — 10:00 PM

Crowned “Detroit’s Queen of the Blues” in 2015, Thornetta Davis a multi-talented International Singer and Songwriter from Detroit MI, USA is the Winner of over 30 Detroit Music Awards, including sweeping the 2017 and 2018 DMA’S. Thornetta has been exciting and wowing audiences all over the world. Her voice is strong, commanding, melodic and smooth. She tells her stories with incredible delivery and leaves her audiences wanting more. Backed by her great band of Detroit Musicians.